988 Day

988 Day is a national initiative dedicated to raising awareness about the 988 Suicide & Crisis Lifeline and emphasizing the importance of mental health and suicide prevention. The theme for 988 Day 2026 is 988 Reasons: Your reason is reason enough. This theme reminds us that you don’t have to be in crisis to reach out to 988. Whatever you’re facing, big or small, your reason for seeking support is reason enough.

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988 Day Toolkit

Our toolkit is a resource meant to support, educate, and help spread awareness about #988Day. It includes downloadable materials, images, and information to amplify our message of “988 Reasons: Your reason is reason enough.”

988 Day 2026

988 Day is a national initiative dedicated to raising awareness about the 988 Suicide & Crisis Lifeline and the importance of mental health and suicide prevention. The theme for 988 Day 2026 is 988 Reasons: Your reason is reason enough. The theme is a reminder that you don’t have to be in crisis to reach out to 988. Whatever you’re facing—big or small—your reason for seeking support is reason enough.

How to Use the Toolkit

Join SAMHSA in raising awareness of the 988 Suicide & Crisis Lifeline on September 8. Copy, download, and share the toolkit’s messages, graphics, and promotional materials in ways that fit the needs of your audiences and channels.

Hashtag

Use #988Day when sharing content on social media to help others find and join the conversation.

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Where this page came from

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