Second Shift: A demo built from the prospect's own website

Demos are what you sell with, and they work today. A demo is the prospect's own homepage with the chat open on it, answering from their site, next to a phone showing the text conversation a missed caller gets. The prospect tries it as a customer and sees what they'd get as the owner.

Steps

1. Give us a prospect's website. Paste it into your agency console, or send it to us and we send back the link. No card is needed for demos.
2. About a minute later, the demo is ready. The prospect's homepage, as a screenshot, with the chat open and answering from their site; beside it, a phone showing the text thread a missed caller gets, which the prospect can try; and a third phone showing what the owner gets, every lead as a text. The phones are simulated: demos never text or call anyone.
3. Check the ten hard questions. Before you share it, the demo is asked ten questions where bots usually guess: a price that isn't on the site, water through the ceiling, a gas smell, a job far out of the area, a time it can't confirm, "are you a real person", a trick prompt asking for a discount, financing, a question in Spanish, and Sunday hours. Your console shows every answer, what a good answer does, and the pages of the site each answer drew on.
4. Send the link. Anyone with the link can open it, on a phone or a computer. Views and questions asked are counted, so you know when to follow up.

Good to know

• A demo reads only the prospect's public website. A site that asks automated readers to stay out can't be used.
• Each demo answers up to 40 questions a day, then asks visitors to try again tomorrow.
• If the business asks, its demo is taken offline and the link shows "not found".
• The demo never contacts the prospect. The phones in it are simulated, and nothing is sent.
• Demo links use our web address for now; your own address comes with the pilot's agency console.

What the prospect sees first

A short note that it's a live demo, that everything works and nothing is sent, and where to start: the chat. The chat opens with the business's name, "AI assistant", a Call button and "Talk to a person", so the first thing a prospect learns is that it never pretends to be a person. Under the title, one line says it answers only from what their site says, with a link to the page.